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	<title>Money.Power.Wisdom &#187; Squidoo</title>
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	<link>http://iheartz.com/moneypowerwisdom</link>
	<description>A blog by Dr.Mani, heart surgeon, Internet infopreneur, author and social entrepreneur!</description>
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		<title>Why Twitter Trumps Email</title>
		<link>http://iheartz.com/moneypowerwisdom/why-twitter-trumps-email/</link>
		<comments>http://iheartz.com/moneypowerwisdom/why-twitter-trumps-email/#comments</comments>
		<pubDate>Sun, 26 Oct 2008 16:59:21 +0000</pubDate>
		<dc:creator>Dr.Mani</dc:creator>
				<category><![CDATA[Squidoo]]></category>

		<guid isPermaLink="false">http://guydz.com/moneypowerwisdom/why-twitter-trumps-email/</guid>
		<description><![CDATA[Twitter trumps email.
Every time.
That&#8217;s my opinion.
Twitter limits anything you say to a maximum of 140 characters.  For messages needing lengthier prose, you need to point your followers to a web site, blog or report.
Email, though permitting longer notes, is often more &#8216;acted upon&#8217; when the message is brief and &#8216;to the point&#8217;.  This [...]]]></description>
			<content:encoded><![CDATA[<p></p><p>Twitter trumps email.</p>
<p>Every time.</p>
<p>That&#8217;s my opinion.</p>
<p>Twitter limits anything you say to a maximum of 140 characters.  For messages needing lengthier prose, you need to point your followers to a web site, blog or report.</p>
<p>Email, though permitting longer notes, is often more &#8216;acted upon&#8217; when the message is brief and &#8216;to the point&#8217;.  This makes it necessary to make email marketing &#8216;2 step&#8217; &#8211; short email, with a call to visit a website or blog for more detail.</p>
<p>In my opinion, Twitter beats email for marketing or eliciting response &#8211; for 2 reasons.</p>
<p>1. It has better delivery to your audience (email filters wreak havoc on message deliverability)</p>
<p>2. It has a viral impact on growth of your following</p>
<p>I like the second reason better.  Here&#8217;s how I&#8217;ve experienced this effect in action.</p>
<p>In March 2008 I had 300 &#8216;followers&#8217;.  By April this had grown to 500, by early July it was over 1,000 and is <a href="http://www.twitter.com/drmani" target="_blank">now (in late October) at 1,850</a>.</p>
<p><strong>That&#8217;s 600% growth in 7 months.  Or nearly DOUBLING every 3 months.</strong></p>
<p>What&#8217;s more startling is the EXPONENTIAL nature of this growth &#8211; and it isn&#8217;t surprising when you consider <strong>how it happens</strong>.  That&#8217;s my &#8216;a-ha&#8217; that prompted this post.</p>
<p>When you send a great email message, it gets many readers to pay attention and respond.  But a very tiny fraction will ever pass it along, or even talk about it to others in your niche.</p>
<p>The ripple effect of email marketing, even if consistently of high quality, is very tiny.</p>
<p>Contrast this with Twitter.  <strong>When you tweet a great post, it spreads WILDLY across the <a href="http://www.twitterprofit.com/twictionary/" target="_blank">Twitterverse</a>.</strong></p>
<p>Some followers re-tweet it.  Others riff off it.  Many discuss it.  And a day or two later, if you do a Twitter search for a &#8216;keyword or phrase&#8217;, you&#8217;re often amazed at how wide your reach has grown.</p>
<p>And there&#8217;s another factor responsible for the exponential growth.  <strong>YOUR tweets are displayed on your FOLLOWERS&#8217; tweet-stream.</strong></p>
<p>Folks have many ways of consuming tweets (on the Web, on their desktop, or on a mobile device, and by using Twitter.com or any of a range of apps).</p>
<p>While each is different in the way it configures how tweets are displayed, in many cases, the tweets of everyone you follow are displayed on your tweet-stream &#8211; which is visible to any of your followers.</p>
<p>Which means, once you&#8217;ve crossed a critical threshold of followers, <u>your tweets automatically get displayed in ever widening circles across Twitter</u>!</p>
<p>So simply by providing valuable content on Twitter, you MASSIVELY boost your chances of being followed by newer prospects &#8211; every day.</p>
<p>Plus, there&#8217;s implicit (or even explicit) endorsement whenever someone re-tweets your posts, or praises what you say, or appreciates what you give them&#8230; because it makes THEIR followers wonder if they should also benefit from following you too.</p>
<p>And it&#8217;s EASY to follow you.</p>
<p>Plus, they have TOTAL control over the process, so they can UNFOLLOW with a click &#8211; thus taking away any &#8216;risk&#8217; from following you.</p>
<p>That&#8217;s why I&#8217;m anticipating quickly breaking past not just the 2,000 follower mark, but even grow a bigger following shortly afterwards &#8211; without having to breach any of my existing &#8216;Twitter Rules&#8217;, specifically my <a href="http://www.niche2.com/twitprof/twittertale.htm" target="_blank">&#8216;Rule of FORTY&#8217;</a> and <a href="http://guydz.com/moneypowerwisdom/twitter-in-10-minutes-a-day/" target="_blank">&#8216;Twitter in 10 Minutes Daily&#8217;</a>.</p>
<p>What&#8217;s your take on Twitter?</p>
<p>Does it work better than email for you (as far as marketing and eliciting direct response goes)?</p>
<p>Or is Twitter merely peripheral to what other stuff you&#8217;re engaged in to extend the reach of your message?</p>
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		<title>What Is This Squidoo Lens Network Worth?</title>
		<link>http://iheartz.com/moneypowerwisdom/what-is-this-squidoo-lens-network-worth/</link>
		<comments>http://iheartz.com/moneypowerwisdom/what-is-this-squidoo-lens-network-worth/#comments</comments>
		<pubDate>Sun, 23 Mar 2008 06:43:24 +0000</pubDate>
		<dc:creator>Dr.Mani</dc:creator>
				<category><![CDATA[Affiliate marketing]]></category>
		<category><![CDATA[Money]]></category>
		<category><![CDATA[Squidoo]]></category>

		<guid isPermaLink="false">http://guydz.com/moneypowerwisdom/what-is-this-squidoo-lens-network-worth/</guid>
		<description><![CDATA[Some weeks back, I built a network of Squidoo lenses on a topic that&#8217;s shortly about to get VOLCANIC HOT!
Yes, Jeff Walker&#8217;s Product Launch Formula 2 is set to release on March 27th.
It&#8217;s a high-ticket product, with a price of around $2,000 &#8211; and pays out a rich affiliate bounty of close to one thousand [...]]]></description>
			<content:encoded><![CDATA[<p></p><p>Some weeks back, I built a network of Squidoo lenses on a topic that&#8217;s shortly about to get <strong>VOLCANIC HOT</strong>!</p>
<p align="center">Yes, Jeff Walker&#8217;s <strong>Product Launch Formula 2</strong> is set to release on March 27th.</p>
<p>It&#8217;s a high-ticket product, with a price of around $2,000 &#8211; and pays out a rich affiliate bounty of close to one thousand dollars.</p>
<p>With that in mind, what do you think is the value of this Squidoo lens network?  There are 10 lenses in it.  You can click on each link to take a look at how it is.</p>
<p>Notice especially the nature and quality of content on each &#8211; these are NOT junk or spam lenses, even though I&#8217;ve created multiple sites for the same product (each one is targeting a different keyword, though).</p>
<p>Oh, and when you click to visit the lenses, please also do me a favor and click on the stars to rate each lens, and if you want to benefit from a link back to your site, you could also post a message on the Guestbook!  Thanks)</p>
<blockquote><p><a href="http://www.squidoo.com/plf2-review" target="_blank">http://www.squidoo.com/plf2-review </a></p>
<p><a href="http://best.productlaunchformula2bonus.ever.com/" target="_blank">http://best.productlaunchformula2bonus.ever.com/ </a></p>
<p><a href="http://www.squidoo.com/plf2review" target="_blank">http://www.squidoo.com/plf2review </a></p>
<p><a href="http://www.squidoo.com/productlaunchformula-review" target="_blank">http://www.squidoo.com/productlaunchformula-review </a></p>
<p><a href="http://www.squidoo.com/productlaunchformula2reviews" target="_blank">http://www.squidoo.com/productlaunchformula2reviews </a></p>
<p><a href="http://www.squidoo.com/product-launch-formula-2-0" target="_blank">http://www.squidoo.com/product-launch-formula-2-0 </a></p>
<p><a href="http://www.squidoo.com/productlaunchformula-reviews" target="_blank">http://www.squidoo.com/productlaunchformula-reviews </a></p>
<p><a href="http://www.squidoo.com/plf2" target="_blank">http://www.squidoo.com/plf2 </a></p>
<p><a href="http://www.squidoo.com/productlaunchformula2-0" target="_blank">http://www.squidoo.com/productlaunchformula2-0 </a></p>
<p><a href="http://www.squidoo.com/p-l-f-2" target="_blank">http://www.squidoo.com/p-l-f-2 </a></p></blockquote>
<p>Initially, with a short-term focus, I put this network up for sale &#8211; at just $997 for the bundle.  This was when the lenses were ranking high on Google for keywords that cost $2 or more on Adwords PPC bids.</p>
<p>Then, after noticing how they were sustained in their ranking for a week, I quickly pulled down that insane offer &#8211; and am retaining the network for a different purpose!</p>
<p align="center"><strong>So, what do you think it is worth?</strong></p>
<p>On March 31st, after Product Launch Formula 2 is out, and I&#8217;ve tracked down my results from the promotions that mainly involve this Squidoo lens network, I&#8217;ll post my results.  And if you&#8217;re the closest in your guess, I might gift one of these lenses to you!  So go on, leave a comment.</p>
<p>If you want to learn more about building similar Squidoo lens networks, I explain the process in my <a href="http://www.ezinemarketingcenter.com/advancedsquidoo/advancedsquidoo.htm" target="_blank"><strong>&#8220;Advanced Squidoo Profit Secrets&#8221;</strong> guide which you can pick up (along with my </a><a href="http://www.ezinemarketingcenter.com/squidoosecrets.htm" target="_blank">basic Squidoo course</a> as a free bonus!)</p>
<p>Now, here&#8217;s another tweak to this that can add even higher value to your Squidoo lens network &#8211; creating related resources on other popular services!</p>
<p>One example &#8211; <strong>Hub Pages</strong>.  See these hubs that layer on and integrate with my Squidoo lens network:</p>
<blockquote><p><a href="http://hubpages.com/hub/ProductLaunchFormula2Bonus" target="_blank">http://hubpages.com/hub/ProductLaunchFormula2Bonus </a></p>
<p><a href="http://hubpages.com/hub/Product-Launch-Formula-2-Reviews" target="_blank">http://hubpages.com/hub/Product-Launch-Formula-2-Reviews </a></p>
<p><a href="http://hubpages.com/hub/Product-Launch-Formula-2" target="_blank">http://hubpages.com/hub/Product-Launch-Formula-2 </a></p></blockquote>
<p>There&#8217;s a lot more that you could do to add value to a portfolio of resources you create, either for your own use, or to flip to buyers.  Do you have any thoughts and opinions on this topic?  Please share them by leaving a comment below.</p>
<p>Oh, and I also posted my <a href="http://www.ezinemarketingcenter.com/productlaunchformulabonus.htm" target="_blank"><strong>&#8220;Most HONEST Product Launch Formula 2.0 Bonus Offer&#8221;</strong></a> on <a href="http://www.ezinemarketingcenter.com/productlaunchformulabonus.htm" target="_blank">this page &#8211; take a look!</a></p>
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		<title>SquidBids &#8211; Cool or Not?</title>
		<link>http://iheartz.com/moneypowerwisdom/squidbids-cool-or-not/</link>
		<comments>http://iheartz.com/moneypowerwisdom/squidbids-cool-or-not/#comments</comments>
		<pubDate>Sat, 06 Oct 2007 17:33:42 +0000</pubDate>
		<dc:creator>Dr.Mani</dc:creator>
				<category><![CDATA[Squidoo]]></category>

		<guid isPermaLink="false">http://guydz.com/moneypowerwisdom/squidbids-cool-or-not/</guid>
		<description><![CDATA[I just read Seth Godin&#8217;s blog about &#8220;Thinking Outside the (eBay) Search Box&#8221;, which led to an introduction of Squidoo&#8217;s new auction supplementing tool, SquidBids.
The logic behind Seth&#8217;s post, however, eluded me &#8211; because he seems to be saying mere &#8216;Search&#8217; traffic from eBay won&#8217;t work well, and outlines an alternative based on building relationships [...]]]></description>
			<content:encoded><![CDATA[<p></p><p>I just read Seth Godin&#8217;s blog about <a href="http://sethgodin.typepad.com/seths_blog/2007/10/thinking-outs-1.html" target="_blank">&#8220;Thinking Outside the (eBay) Search Box&#8221;</a>, which led to an introduction of Squidoo&#8217;s new auction supplementing tool, <a href="http://www.squidbids.com" target="_blank">SquidBids</a>.</p>
<p>The logic behind Seth&#8217;s post, however, eluded me &#8211; because he seems to be saying mere &#8216;Search&#8217; traffic from eBay won&#8217;t work well, and outlines an alternative based on building relationships with prospects that in time translates into more sales made more easily at higher price points.</p>
<blockquote><p>Seth Godin: &#8220;What about the hundreds of thousands of people that just want to sell typical stuff and don&#8217;t have great copywriting talent? They need a different strategy.&#8221;</p></blockquote>
<p>In other words, the blog post outlines the smart, logical, ideal way ANY online business should be developed.</p>
<p>Then why the typical or conventional eBay model?  And how does eBay work better for the half-million people who work on it full-time?</p>
<p>Sheer numbers.</p>
<p>Imagine getting 0.001% of the insane traffic that eBay receives daily to view your ad.  Chances are something will stick.  Especially if you target a niche.</p>
<p>The eBay model based on this rationale avoids doing much else but repeat listings in a niche, finding hot selling items, sourcing them cheap, and moving quantities enough to turn a profit.</p>
<p><strong>No &#8216;marketing&#8217; of any sort involved there</strong> &#8211; no list building, relationship building, funnel building, or anything.  Just slipstream onto the massive traffic of potential buyers who flock to eBay.</p>
<p>That approach does indeed suit a certain demographic.  Sure, it&#8217;s not the easiest, most profitable or even most efficient method &#8211; but it&#8217;s one that works for a particular group of people.</p>
<p>Just as the <strong>Adsense based VRE model</strong> does.</p>
<p>Or to take an extreme (and not in any way related) example, just as email spam does.</p>
<p>These are people who are debunking Seth&#8217;s assertion that <strong>&#8220;average stuff for average people is no way to make a living&#8221;.</strong></p>
<p>SquidBids won&#8217;t impact that audience in any major way.  At least, that&#8217;s my guess.</p>
<p>Just like Adsense driven models ignore list building or affiliate marketing or developing and selling a product in the same niche.  These are not-too-complex things folks using this model too can do and easily boost income from the same traffic they already receive&#8230; but many CHOOSE not to, for a variety of reasons.</p>
<p>So whom WILL SquidBids help?</p>
<p>I&#8217;m really not sure.  The target audience seems to be one that&#8217;s already &#8216;marketing savvy&#8217; &#8211; and they are already using Squidoo to great effect.</p>
<p>And for the rest who simply want to &#8217;sell on eBay&#8217;&#8230; are they really going to take the time and effort to set up and integrate &#8220;a blog, a twitter following, a FaceBook social graph, and even a SquidBids page&#8221; into their process?</p>
<p>What do you think?</p>
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		<title>Social Networks, People, Brands&#8230; and a &#039;Sundae&#039;</title>
		<link>http://iheartz.com/moneypowerwisdom/social-networks-people-brands-and-a-sundae/</link>
		<comments>http://iheartz.com/moneypowerwisdom/social-networks-people-brands-and-a-sundae/#comments</comments>
		<pubDate>Fri, 05 Oct 2007 14:16:59 +0000</pubDate>
		<dc:creator>Dr.Mani</dc:creator>
				<category><![CDATA[Social networks]]></category>
		<category><![CDATA[Squidoo]]></category>
		<category><![CDATA[Wisdom]]></category>

		<guid isPermaLink="false">http://guydz.com/moneypowerwisdom/social-networks-people-brands-and-a-sundae/</guid>
		<description><![CDATA[Another story.
Some months back, at a management seminar, I listened to Dr.C.K.Prahalad speak about his &#8216;Bottom of the Pyramid&#8217; model.  One of the case studies he used was a  hospital where I had worked, the Narayana Hrudayalaya at Bangalore.
After the lecture, as I waited to meet C.K., I noticed the CEO of one [...]]]></description>
			<content:encoded><![CDATA[<p></p><p>Another story.</p>
<p>Some months back, at a management seminar, I listened to Dr.C.K.Prahalad speak about his &#8216;<a href="http://www.amazon.com/Fortune-Bottom-Pyramid-Eradicating-Publishing/dp/0131877291" target="_blank">Bottom of the Pyramid&#8217;</a> model.  One of the case studies he used was a  hospital where I had worked, the <a href="http://www.narayanahospitals.com/" target="_blank">Narayana Hrudayalaya</a> at Bangalore.</p>
<p>After the lecture, as I waited to meet C.K., I noticed the CEO of one of the largest pharmaceutical firms standing beside me.  I walked up to introduce myself, and was rudely snubbed by the CEO of Dr.Reddy&#8217;s Labs, who pointed towards the speaker and said: &#8220;I&#8217;m waiting to meet him.&#8221;</p>
<p>So I turned away, walked up to Dr.Prahalad, and when my turn came, spoke with him for a few minutes.  He politely listened to my comment, and briefly responded.</p>
<p>I walked away, thinking.  It is far easier to make contact with even world-famous people when they are (or have lived) outside India &#8211; but inordinately difficult to even greet a &#8216;big name&#8217; inside my country!</p>
<p>That&#8217;s for &#8216;cultural background&#8217;.</p>
<p><a href="http://chrisbrogan.com/why-bother-blogging-podcasting-and-using-social-networks/" target="_blank">Chris Brogan recently blogged</a> about the wide ranging, even high level connections he has made through social networks.</p>
<p>My experience is very similar.  I have interacted with bestselling authors like <a href="http://sethgodin.typepad.com/" target="_blank">Seth Godin</a>, tech mavens like Garage.com CEO <a href="http://blog.guykawasaki.com/2007/09/ten-questions-w.html" target="_blank">Guy Kawasaki</a>, and America&#8217;s top business consultants like <a href="http://www.abraham.com" target="_blank">Jay Abraham</a> through online media.</p>
<p>And some of these connections translate into real world contacts too.  A couple of years back, I was privileged to be a dinner guest at the British House of Commons, as an invitee of an M.P. who is a good friend of mine &#8211; and we first met over the Web.</p>
<p>There&#8217;s even more than this to social networking online.</p>
<p>The <strong>confidence gained by making such connections</strong> has let me boldly step up to a Fortune 500 CEO in my country, get snubbed&#8230; and then without being flustered, walk up to one of the management geniuses of our time (a man who is at <a href="http://en.wikipedia.org/wiki/C.K._Prahalad" target="_blank">third spot on Suntop Media&#8217;s 2005 &#8220;Thinkers 50&#8243; list</a>, behind Harvard strategy specialist, Michael Porter, and Microsoft founder, Bill Gates) and hold a meaningful conversation.</p>
<p>In short, <strong>it has made me bolder, more confident and a better person.</strong></p>
<p>Which alone would be a response to Chris Brogan&#8217;s opening sentence, <a href="http://chrisbrogan.com/why-bother-blogging-podcasting-and-using-social-networks/#comments" target="_blank">&#8220;Spending a lot of time in front of a computer is a waste of time.&#8221;</a></p>
<p>But then, I read 2 other things in the last 24 hours that made me think.</p>
<p>One was Seth Godin&#8217;s mention of his forthcoming new book, <a href="http://sethgodin.typepad.com/seths_blog/2007/09/meatball-mondae.html" target="_blank">&#8220;The Meatball Sundae&#8221;</a>.  It&#8217;s premise is that just as you can&#8217;t put whipped cream and a cherry on a meatball and create a sundae&#8230; you can&#8217;t layer social networking and New Marketing upon a business or product and hope it will become an instant winner.</p>
<p><strong>Social networking is suitable for certain businesses &#8211; not all.</strong></p>
<p>The other was on Justin Kownacki&#8217;s blog, and was titled <a href="http://justinkownacki.blogspot.com/2007/10/are-you-person-or-brand.html" target="_blank">&#8220;Are You a Person or a Brand?&#8221;</a>.  And Justin makes some very nice points about how your behavior online, your choices of medium and marketing message, are defined by how you perceive yourself and wish to be known (as an &#8216;individual&#8217; or a strong &#8216;brand&#8217;).</p>
<p><strong>Social networking is better suited for networking &#8211; not quite for branding.</strong></p>
<p>Except, when you step back and take a broader perspective, many things collapse down to a singularity.</p>
<p>Personalities (and individuals attached to them) do (or can) become brands.  They can still participate in diverse social networks without diluting their &#8216;brand&#8217; &#8211; simply because they ARE the brand.</p>
<p>The tools they use stop being separate and unique and distinct entities.  Not &#8216;Facebook&#8217; or &#8216;MySpace&#8217; or &#8216;Twitter&#8217;.  Instead, they become what they are &#8211; tools in a bag or kit, from which the person pulls out and uses the right one for the right task.</p>
<p>And when that&#8217;s the kind of business you are building or are in, social networking no longer becomes the <a href="http://sethgodin.typepad.com/seths_blog/2007/10/meatball-mondae.html" target="_blank">&#8216;Meatball Sundae&#8217;</a> &#8211; it&#8217;s now the REAL deal&#8230; vanilla and chocolate topped with whipped cream and a cherry&#8230; or spaghetti, sauce and meatballs &#8211; with ketchup!</p>
<p>There&#8217;s another dimension to why some people spend (waste?) time exploring (for now) social networking, and other cutting-edge, untested media and methods.  They like being &#8216;different&#8217;.  And that&#8217;s their brand.  At least, it is mine.</p>
<p>See <a href="http://www.b--different.com" target="_blank">http://www.b&#8211;Different.com</a> (yes, TWO hyphens after the &#8216;b&#8217;)</p>
<p>I daresay there are no other pediatric cardiac surgeons in the world who also run an online business, blog regularly and network online via <a href="http://www.twitter.com/drmani" target="_blank">Twitter</a>, <a href="http://www.myspace.com/drmani" target="_blank">MySpace</a>, <a href="http://www.squidoo.com/congenitalheartdefects/" target="_blank">Squidoo</a> and <a href="http://www.ezinemarketingcenter.com/drmani-says/" target="_blank">blogs</a>.</p>
<p>When I got my first Internet connection way back in 1995, there were 800 others in my city who had one.  Today, there are a little over 1 MILLION people with Web access in the same city.  Can you say &#8216;early adopter&#8217;?</p>
<p>And like Chris Brogan, who now is <a href="http://chrisbrogan.com/why-bother-blogging-podcasting-and-using-social-networks/" target="_blank">&#8220;over here figuring out ways you can make it work if you want to put in the effort&#8221;</a>, I too have worked it out for myself.  Turned what at the time was a &#8216;wasted&#8217;, &#8216;useless&#8217;, &#8216;unprofitable&#8217; activity into an income stream that has secured my financial future and lets me reach out to fulfill a dream, brought me in touch with leaders and visionaries, technocrats and social reformers, millionaires and less wealthy but no less interesting folks around the world.</p>
<p>In the process, I built my PERSONAL brand on the platform of &#8216;<strong>being DIFFERENT</strong>&#8216;.</p>
<p>It works for me.</p>
<p>Will it work for you?  I don&#8217;t know.  Neither do you.  The question is:</p>
<p>Do you want to find out?</p>
<p>Do you dare to?</p>
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		<title>Purple Cheese Fondue?</title>
		<link>http://iheartz.com/moneypowerwisdom/purple-cheese-fondue/</link>
		<comments>http://iheartz.com/moneypowerwisdom/purple-cheese-fondue/#comments</comments>
		<pubDate>Thu, 04 Oct 2007 05:04:20 +0000</pubDate>
		<dc:creator>Dr.Mani</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Business Optimization]]></category>
		<category><![CDATA[Social networks]]></category>
		<category><![CDATA[Squidoo]]></category>

		<guid isPermaLink="false">http://guydz.com/moneypowerwisdom/purple-cheese-fondue/</guid>
		<description><![CDATA[Why &#8220;Purple Cheese Fondue&#8220;?
Well, this riff is about Seth Godin&#8217;s new book, &#8220;Meatball Sundae&#8221; &#8211; and I read a few others with titles like &#8220;Chocolate Spaghetti, and Tribal Pizza, so in keeping with the theme&#8230;
  
On his blog, Seth Godin asked a very thought-provoking question:
&#8220;If you were alive in 1947 and knew what you [...]]]></description>
			<content:encoded><![CDATA[<p></p><p>Why &#8220;<strong>Purple Cheese Fondue</strong>&#8220;?</p>
<p>Well, this riff is about <strong>Seth Godin&#8217;</strong>s new book, &#8220;<strong><a href="http://www.squidoo.com/meatballsundae" target="_blank">Meatball Sundae</a></strong>&#8221; &#8211; and I read a few others with titles like &#8220;<a href="http://www.recruitingbloggers.com/rbs/2007/09/meatball-flavou.html" target="_blank">Chocolate Spaghetti</a>, and <a href="http://blog.tribalpizza.com/2007/09/meatball-sundae.html" target="_blank">Tribal Pizza</a>, so in keeping with the theme&#8230;<br />
 <img src='http://iheartz.com/moneypowerwisdom/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>On his blog, <a href="http://sethgodin.typepad.com/seths_blog/2007/10/meatball-mondae.html#trackback" target="_blank">Seth Godin asked a very thought-provoking question</a>:</p>
<blockquote><p>&#8220;If you were alive in 1947 and knew what you know now about the last sixty years of mass marketing, what would you have done? What would you have built? Was it just about making better TV commercials?&#8221;</p></blockquote>
<p>What would I change?</p>
<p><strong>I would change the way I built my client/customer database.</strong></p>
<p>And I would make the <strong>NAME</strong> of my client/customer the central piece of data, the one around which everything else hinged.</p>
<p>Not the product line.</p>
<p>Not the marketing method used to make sales.</p>
<p>Not the region, or language, or ad medium, or profitability.</p>
<p><strong>The PERSON.</strong></p>
<p>So that, when I analyze my data, I won&#8217;t be searching to see if Widget B shipped more units, or Campaign Y brought in more sales, or Infomercial J had a higher response rate.</p>
<p>Instead, I&#8217;ll be searching to see what Ann Smith from Ontario bought last summer, or what John Doe from Arkansas needs to be offered next week, based on his past record with my business.</p>
<p>Just like I do in my medical practice.</p>
<p>Journals compile data from a vast patient demographic.  I study them to stay abreast of trends, understand latest breakthroughs, and be informed of potential pitfalls.</p>
<p>But when little Arun walks into my consulting room, I don&#8217;t directly transpose the data from a book to his treatment.</p>
<p>No.  I recall (by reviewing his record) that Arun had an allergic reaction to a drug (so I can&#8217;t use it again), had a problem after his surgery (which limits choices for the next phase of his treatment) and comes from a unique social and family background (to which follow up care needs to be customized).</p>
<p>And while all this is done within the broader framework of current &#8216;best practices&#8217; (as learned from experience and research and study), this process is also personalized to Arun&#8230; and then to Carla, and Kumar, and Shanti, and Vinod, and on and on.</p>
<p>Until, after some years, my brand &#8211; <strong>&#8220;Dr.Mani, the BEST pediatric cardiothoracic surgeon&#8221;</strong> &#8211; is built around the results I get.</p>
<p>And the cycle is completed, when I compile data I collect from my unique, personal experiences, and present them as a collated research paper that&#8217;s published in a journal, adding to the volume of collective wisdom suitable for a broader based demographic.</p>
<p>So, to return to 1947 marketing, yes, I&#8217;d have made a better TV commercial to tap into the mass marketing effectiveness that was then possible.</p>
<p>But then, knowing that in 60 years we would enter the era of &#8216;nicheification&#8217;, I would build my client database differently.</p>
<p>Each client would get a unique entry.  In that entry would be stored all relevant data &#8211; what interests them, what they bought and why, how they heard about us, what their preferred communication channels were, when they bought and when they returned, what else they bought and why&#8230; and the database would grow and grow and grow &#8211; all the while hinged on the <strong>UNIQUE CLIENT RECORD</strong> as the crux.</p>
<p>So, as the database grew bigger, I could use it to perform mass media marketing just as effectively as anyone did in those days&#8230; but with one significant advantage over others &#8211; that when the era of mass marketing lost efficiency, I still had enough PERSONAL information to get niched, individual, narrowly focussed &#8211; and still have impact with my target audience.</p>
]]></content:encoded>
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		<slash:comments>4</slash:comments>
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		<title>Blogs &#8211; Or Twitter, Facebook and Web 2.0 ?</title>
		<link>http://iheartz.com/moneypowerwisdom/blogs-or-twitter-facebook-and-web-20/</link>
		<comments>http://iheartz.com/moneypowerwisdom/blogs-or-twitter-facebook-and-web-20/#comments</comments>
		<pubDate>Mon, 03 Sep 2007 03:46:48 +0000</pubDate>
		<dc:creator>Dr.Mani</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Social networks]]></category>
		<category><![CDATA[Squidoo]]></category>

		<guid isPermaLink="false">http://guydz.com/moneypowerwisdom/blogs-or-twitter-facebook-and-web-20/</guid>
		<description><![CDATA[Today, I thought of letting everyone know about my new
exploration into Facebook &#8211; after my initial foray into
Twitter was quite rewarding.
Then, I watched a new video on Seth Godin&#8217;s blog about
Web 2.0 &#8211; and something he said in the last 1 minute
made me pause and think.
That&#8217;s why I chose to blog this instead.  See [...]]]></description>
			<content:encoded><![CDATA[<p></p><p>Today, I thought of letting everyone know about my new<br />
exploration into <strong>Facebook</strong> &#8211; after my initial foray into<br />
<strong><a href="http://www.twitter.com/drmani" target="_blank">Twitter</a></strong> was quite rewarding.</p>
<p>Then, I watched a new video on Seth Godin&#8217;s blog about<br />
<strong>Web 2.0</strong> &#8211; and something he said in the last 1 minute<br />
made me pause and think.</p>
<p>That&#8217;s why I chose to blog this instead.  See the video<br />
here:</p>
<p><strong><a href="http://sethgodin.typepad.com/seths_blog/2007/09/talking-about-w.html" target="_blank">Seth Godin talks about Web 2.0</a></strong></p>
]]></content:encoded>
			<wfw:commentRss>http://iheartz.com/moneypowerwisdom/blogs-or-twitter-facebook-and-web-20/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
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		<title>How To Make a GIANT Pay You?</title>
		<link>http://iheartz.com/moneypowerwisdom/how-to-make-a-giant-pay-you/</link>
		<comments>http://iheartz.com/moneypowerwisdom/how-to-make-a-giant-pay-you/#comments</comments>
		<pubDate>Wed, 18 Jul 2007 14:48:01 +0000</pubDate>
		<dc:creator>Dr.Mani</dc:creator>
				<category><![CDATA[Squidoo]]></category>

		<guid isPermaLink="false">http://guydz.com/moneypowerwisdom/?p=16</guid>
		<description><![CDATA[I first wrote this post some months ago.  In light of the recent &#8216;Squidoo Slap&#8217; (the catchy term used to describe ranking drops on Google of Squidoo lenses), this once again gains relevance.
I&#8217;m republishing it primarily for the attention of buyers of my &#8216;Squidoo Marketing Secrets&#8217; and &#8216;Advanced Squidoo Profits&#8217; reports, since the &#8216;gloom and [...]]]></description>
			<content:encoded><![CDATA[<p></p><p>I first wrote this post some months ago.  In light of the recent &#8216;<strong>Squidoo Slap&#8217;</strong> (the catchy term used to describe ranking drops on Google of Squidoo lenses), this once again gains relevance.</p>
<p>I&#8217;m republishing it primarily for the attention of buyers of my <a href="http://www.ezinemarketingcenter.com/squidoosecrets.htm" title="Squidoo Marketing Secrets"><strong>&#8216;Squidoo Marketing Secrets&#8217;</strong></a> and <a href="http://www.socialmininets.com/advancedsquidoo.htm" title="Advanced Squidoo Profits"><strong>&#8216;Advanced Squidoo Profits&#8217;</strong></a> reports, since the &#8216;gloom and doom&#8217; naysayers seem to be writing obituaries for Squidoo.</p>
<p>In my opinion, the recent changes only make Squidoo stronger than before.  Read Seth Godin&#8217;s interview about <strong>&#8220;The Squidoo Slap&#8221;</strong> and you&#8217;ll see what I mean.</p>
<p>But first, learn how to make a giant pay you&#8230;</p>
<p>How to Make a GIANT pay you?</p>
<p>If I asked you to name some online GIANTS, you&#8217;d likely<br />
include these names:</p>
<p>Google<br />
Yahoo!<br />
eBay<br />
MySpace<br />
Squidoo<br />
Del.icio.us</p>
<p>All of these are places where MILLIONS of people flock<br />
to every day to do many different things.</p>
<p>And each of these giants can be made to pay YOU cash!</p>
<p>This article will share some insights about how you can<br />
get familiar and friendly with these giants, work with<br />
them to further their ends&#8230; and make a tidy profit.</p>
<p>It begins with studying the giant&#8217;s purpose.</p>
<p>Google and Yahoo are search services.  They compile and<br />
sort through massive mounds of data to give their users<br />
a productive, useful search experience.</p>
<p>eBay brings together buyers and sellers and helps them<br />
exchange value to each other.</p>
<p>MySpace and Squidoo are personal spotlight services,<br />
where the emphasis is on giving each member their own<br />
&#8216;5 minutes of fame&#8217;.</p>
<p>Del.icio.us and similar bookmarking services let you<br />
store favorite sites online to recover and share easily<br />
with others looking for the same kind of information.<br />
Online forums foster a sense of community where members<br />
meet, share, and help each other.</p>
<p>Understanding this core purpose of each of the giants<br />
puts you far ahead of the crowd of competitors seeking<br />
to profit from them.</p>
<p>There are ways to take advantage ethically of the huge<br />
crowds they have aggregated. And there are manipulative<br />
ways to exploit them too.  Which you choose to use is a<br />
reflection of your personal philosophy and approach to<br />
working online.</p>
<p>Take Google and Yahoo! for instance.  You could build<br />
a website that is the answer to any searcher&#8217;s dream -<br />
rich with solid, useful content, containing relevant<br />
keywords, linked to related sites.  Or you could try<br />
SEO tricks which seek to pervert the system and fool<br />
the engines into ranking you higher than your site<br />
deserves.</p>
<p>Guess which works better in the long term?</p>
<p>MySpace and Squidoo are places where people meet and<br />
network.  If you join as a member, and hang out to<br />
meet folks and make friends, surely it will translate<br />
over time into increased business and profits.  There<br />
is an unbroken rule in business and in life &#8211; people<br />
relate to and do business with people they like.</p>
<p>Or take social bookmarking services like Furl, Spurl<br />
and Del.icio.us.  They arose as search alternatives<br />
because the bigger engines threw up irrelevant<br />
results.  By building websites that other users found<br />
interesting, and bookmarked more often, you&#8217;d provide<br />
their users with a valuable experience on their site<br />
- and they will reward you with a higher ranking.</p>
<p>Of course, you could try and manipulate the results by<br />
getting many sites (maybe all owned by you!) to list<br />
your wbesites, unfairly loading the dice in your<br />
favor.  Over time, though, you&#8217;ll get caught out -<br />
and have to begin from scratch all over again.</p>
<p>Does this mean getting an advantage from these giants<br />
needs to be a long-drawn, back-breaking effort?  No.</p>
<p>You don&#8217;t have to work hard, if you work smart.</p>
<p>Instead of painstakingly building links to your site<br />
on your own, pay someone to work on link exchanges.<br />
Pick the most popular forums in your niche and take<br />
time each day to hang out and help others.  Build<br />
content rich sites optimized for your right keywords<br />
systematically, over time &#8211; and get them &#8216;discovered&#8217;<br />
by the search engines.</p>
<p>In other words, help the giants help the audience<br />
THEY serve, and you&#8217;ll benefit wildly from the massive<br />
crowds they have attracted.  Zig Ziglar said it well:</p>
<p><strong>&#8221; You can have everything you want if you give enough<br />
others everything they want.&#8221;</strong><br />
Read Seth Godin&#8217;s interview about <a href="http://www.searchingdot.com/2007/07/17/interview-with-seth-godin-on-the-squidoo-slap/" title="Seth Godin in The Squidoo Slap"><strong>&#8220;The Squidoo Slap&#8221;</strong> &#8211; click here</a>.</p>
]]></content:encoded>
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		<slash:comments>3</slash:comments>
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		<title>Who Are YOU Working FOR?</title>
		<link>http://iheartz.com/moneypowerwisdom/who-are-you-working-for/</link>
		<comments>http://iheartz.com/moneypowerwisdom/who-are-you-working-for/#comments</comments>
		<pubDate>Wed, 11 Jul 2007 11:31:04 +0000</pubDate>
		<dc:creator>Dr.Mani</dc:creator>
				<category><![CDATA[Infopreneur]]></category>
		<category><![CDATA[Squidoo]]></category>

		<guid isPermaLink="false">http://guydz.com/moneypowerwisdom/?p=12</guid>
		<description><![CDATA[The instinctive answer most infopreneurs and online business
owners would give to this question is:
&#8220;Why, for myself, of course!&#8221;
But think about it for a moment &#8211; and read this carefully.
I&#8217;m going to share 2 case studies that will open your eyes to
reality.  They are based on things that happened to me in the
last week.
#1 &#8211; On [...]]]></description>
			<content:encoded><![CDATA[<p></p><p>The instinctive answer most infopreneurs and online business<br />
owners would give to this question is:</p>
<p><strong>&#8220;Why, for myself, of course!&#8221;</strong></p>
<p>But think about it for a moment &#8211; and read this carefully.</p>
<p>I&#8217;m going to share 2 case studies that will open your eyes to<br />
reality.  They are based on things that happened to me in the<br />
last week.</p>
<p><strong>#1 &#8211; On the Warrior Forum</strong></p>
<p>It&#8217;s the #1 Internet marketing discussion forum.</p>
<p>Since 2003, I have posted almost 3,500 messages on the forum,<br />
of which I estimate 700 are content-rich posts that took 10<br />
to 20 minutes each to compose and create.</p>
<p>That&#8217;s a mind-boggling <strong>175 HOURS</strong> &#8211; or over 40 hours a year -<br />
I&#8217;ve spent just WRITING quality posts on the Warrior forum.</p>
<p><strong>And that&#8217;s a forum owned by Allen Says!</strong></p>
<p>Less than 10% of my online income comes directly from the Warrior<br />
forum, or things I do there (like running special offers).</p>
<p>My websites do get spidered through the forum &#8211; but I have my<br />
own high traffic blogs that can get the same result easily.</p>
<p>Many people read my posts there, but my own opt-in mailing<br />
list is far more responsive to anything I write about.</p>
<p>Then why do I post there so often?</p>
<p>I participate mainly <strong>because it helps me GIVE BACK.</strong></p>
<p>Because of the notes, posts and email I have received over<br />
the years from HUNDREDS of people who read my posts and<br />
were inspired, energized and encouraged to go for their<br />
dreams.</p>
<p>But I get a strange &#8216;where-am-I&#8217; feeling when people say:</p>
<p><em>&#8220;I&#8217;m not surprised you post frequently on the Warrior<br />
forum.  Everyone likes and respects you there&#8221;</em></p>
<p>That simply isn&#8217;t true.  If it were, it would be <strong>UNREAL.</strong></p>
<p>The forum has over 53,000 members.  Among this diverse<br />
group, there are some folks &#8211; not many, but a few &#8211; who<br />
dislike me, are jealous of the reputation and &#8216;brand&#8217;<br />
I&#8217;ve built over the years, and would be delighted if<br />
I goof up.</p>
<p>Recently, some of my posts have been dealt with in a way<br />
that seems to indicate my passionate purpose of working<br />
for <a href="http://www.chdinfo.com" title="Congenital heart defects awareness"><strong>Congenital Heart Defects awareness</strong></a> is NOT as important<br />
or relevant to the forum&#8217;s core essence &#8211; talking about<br />
making money.</p>
<p>For me, making money online and running my Web business<br />
is intricately woven with my work with CHD kids &#8211; and if<br />
people think one of these components is inappropriate for<br />
discussion on a forum &#8211; <strong>why, then, the others are too!</strong></p>
<p>So, instead of whining, complaining and crying about how<br />
my posts are being moved around and deleted, I remembered<br />
this essential point&#8230;</p>
<p><strong> I&#8217;m working for the forum owner</strong></p>
<p>And in the light of this realization, make future plans<br />
to participate on the forum that align with my overall<br />
goals and targets.</p>
<p><strong>#2 &#8211; On Squidoo</strong></p>
<p>Squidoo is <strong>Seth Godin</strong>&#8217;s brainchild &#8211; a high-profile Web2.0<br />
social networking site&#8230; with a twist.</p>
<p><strong>  It Is &#8216;Marketer Friendly&#8217;</strong></p>
<p>Not surprisingly, when it picked up speed and lenses were<br />
getting ranked high by Google, it attracted a crowd of<br />
unsavory marketers who were looking to exploit the<br />
system.</p>
<p>They created junk sites.  They built spammy lenses.  They<br />
used &#8216;dirty tricks&#8217; to take advantage of Squidoo power.</p>
<p>One of them involved abusing iFrames.</p>
<p>In an attempt to fix the problem, Squidoo&#8217;s management<br />
announced they would be disabling iFrames soon.</p>
<p>Among Squidoo&#8217;s tight-knit and loyal community of users,<br />
there was a flurry of anxiety and near-desperation.  Like<br />
old grannies in skirts, the group was clucking and<br />
complaining about how this change would hurt them, cut<br />
down their revenues, destroy their &#8216;business&#8217;.</p>
<p>I have 60+ Squidoo lenses.  <a href="http://www.ezinemarketingcenter.com/squidoosecrets.htm" title="Squidoo Profit Secrets"><strong>Authored 2 ebooks</strong></a> on the topic.<br />
And this change will have little impact on my network.</p>
<p>If it did, I would adapt to the change.</p>
<p>Why?</p>
<p>Because when you build a lens on Squidoo, you must know<br />
and understand that you are</p>
<p><strong>Working for Squidoo&#8217;s owner</strong></p>
<p>And if the owner changes the rules of the game, you either<br />
play by the new rules &#8211; or walk away from the ballpark and<br />
begin a new game.</p>
<p><strong>Preferably one where YOU get to call the shots!</strong></p>
<p>Don&#8217;t waste your time and energy complaining about the<br />
changes.  Don&#8217;t get upset that the balance has shifted<br />
against your favor.  Don&#8217;t get frustrated that all your<br />
hard work has been for nought.</p>
<p>Just change, adapt and win.</p>
<p>You see, at the core, it is simple.  Obvious.  Clear.</p>
<p><strong>You Are Either Working For YOURSELF &#8211; Or For Others</strong></p>
<p>If you rely on GOOGLE for your website traffic, and are putting<br />
in a ton of effort to optimize your site for Google, then always<br />
remember &#8211; <strong>you are working FOR Google</strong>.</p>
<p>If your SQUIDOO lens(es) get you a flood of visitors and sales,<br />
which is the main reason you build lenses on Squidoo, then keep<br />
this in mind &#8211; <strong>you are working FOR Squidoo</strong>.</p>
<p>If you post on busy discussion forums so that you will get your<br />
signature link viewed by other participants, so they&#8217;ll buy from<br />
you, then understand well &#8211; <strong>you are working FOR the forum owner</strong>.</p>
<p>Is that smart?</p>
<p>Maybe&#8230; for some things, at some times, for some people.</p>
<p>But here&#8217;s what&#8217;s <strong>SMARTER.</strong></p>
<p>Have your own forum &#8211; like this one:</p>
<p><a href="http://www.Reach-n-Relate.com/ask-niche/" title="Money.Power.Wisdom"><strong>http://www.Reach-n-Relate.com/ask-niche/</strong></a></p>
<p>Have your own blog &#8211; like this one:</p>
<p><a href="http://www.MoneyPowerWisdom.com" title="Money Power Wisdom"><strong>http://www.MoneyPowerWisdom.com</strong></a></p>
<p>Have your own ezine &#8211; like this one:</p>
<p><a href="http://www.InternetInfopreneur.com/tips.htm" title="Internet Infopreneur Tips"><strong>http://www.InternetInfopreneur.com/tips.htm</strong></a></p>
<p>And build your own network of sites, friends and resources<br />
so that <strong>YOU are really working for YOURSELF.</strong></p>
<p>Then, <strong>get more and more people to work &#8211; FOR YOU!</strong></p>
<p>All success</p>
<p>Dr.Mani</p>
<p>P.S. &#8211; Thank you very much if you voted for the best CHD website<br />
design in the poll.</p>
<p>If you haven&#8217;t done it yet, please check this out:</p>
<p><a href="http://www.reach-n-relate.com/ask-niche/viewtopic.php?t=1517" title="CHD New Look Website"><strong>http://www.reach-n-relate.com/ask-niche/viewtopic.php?t=1517</strong></a></p>
<p>I value your opinion and will be grateful for your vote to help<br />
me pick the &#8216;new look&#8217; web design.</p>
<p>Thanks.</p>
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		<title>Squidooism &#8211; And ADVANCED Squidoo Secrets</title>
		<link>http://iheartz.com/moneypowerwisdom/squidooism-and-advanced-squidoo-secrets/</link>
		<comments>http://iheartz.com/moneypowerwisdom/squidooism-and-advanced-squidoo-secrets/#comments</comments>
		<pubDate>Sat, 30 Jun 2007 06:51:41 +0000</pubDate>
		<dc:creator>Dr.Mani</dc:creator>
				<category><![CDATA[Squidoo]]></category>

		<guid isPermaLink="false">http://guydz.com/moneypowerwisdom/?p=5</guid>
		<description><![CDATA[Just for fun, and because some
folks accused me of creating my latest ebook,
 ADVANCED Squidoo Profit Secrets
http://www.socialmininets.com/advancedsquidoo.htm
to help the black-hat SEO crowd and spa.m mers,
I went on the offensive and created this lens&#8230;
Squidooism &#8211; the religion!
http://www.Squidoo.com/squidooism/
Take a look &#8211; and if you like it, do 3 things:
#1 &#8211; Rate the lens by clicking on the [...]]]></description>
			<content:encoded><![CDATA[<p></p><p>Just for fun, and because some<br />
folks accused me of creating my latest ebook,</p>
<p><a href="http://www.socialmininets.com/advancedsquidoo.htm" title="Advanced Squidoo Profit Secrets" target="_blank"> <strong>ADVANCED Squidoo Profit Secrets</strong><br />
http://www.socialmininets.com/advancedsquidoo.htm</a></p>
<p>to help the black-hat SEO crowd and spa.m mers,<br />
I went on the offensive and created this lens&#8230;</p>
<p><strong><a href="http://www.Squidoo.com/squidooism/" title="Squidooism">Squidooism</a> &#8211; the religion!</strong></p>
<p><a href="http://www.Squidoo.com/squidooism/">http://www.Squidoo.com/squidooism/</a></p>
<p>Take a look &#8211; and if you like it, do 3 things:</p>
<p>#1 &#8211; Rate the lens by clicking on the stars near<br />
the top of the page</p>
<p>#2 &#8211; Post a quick note in the Guestbook (include<br />
a link back to your site, don&#8217;t forget!)</p>
<p>#3 &#8211; Get your copy of <strong>&#8216;ADVANCED Squidoo Profits&#8217;</strong></p>
<p><a href="http://www.socialmininets.com/advancedsquidoo.htm" title="Advanced Squidoo Profit Secrets">http://www.socialmininets.com/advancedsquidoo.htm</a></p>
<p>Enjoy your weekend <img src='http://iheartz.com/moneypowerwisdom/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>All success<br />
Dr.Mani</p>
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		<title>Free Report on List Building</title>
		<link>http://iheartz.com/moneypowerwisdom/free-report-on-list-building/</link>
		<comments>http://iheartz.com/moneypowerwisdom/free-report-on-list-building/#comments</comments>
		<pubDate>Thu, 28 Jun 2007 07:32:33 +0000</pubDate>
		<dc:creator>Dr.Mani</dc:creator>
				<category><![CDATA[Squidoo]]></category>

		<guid isPermaLink="false">http://guydz.com/moneypowerwisdom/?p=7</guid>
		<description><![CDATA[Gabriel Aguinaga is giving away a list building
report he regularly sells for $47 &#8211; for free.
Pick it up &#8211; click here 
It&#8217;s not fancy or complex &#8211; and the thing is you
do NOT need to be fancy or complex to build a
list.  Everything is simple and straightforward.
Just as Gabriel explains
- &#8211; -
One idea mentioned in [...]]]></description>
			<content:encoded><![CDATA[<p></p><p>Gabriel Aguinaga is giving away a list building<br />
report he regularly sells for $47 &#8211; for free.</p>
<p><a href="http://www.criticallistbuilding.com/vip/?go=2567"><strong>Pick it up &#8211; click here </strong></a></p>
<p>It&#8217;s not fancy or complex &#8211; and the thing is you<br />
do NOT need to be fancy or complex to build a<br />
list.  Everything is simple and straightforward.</p>
<p>Just as Gabriel explains</p>
<p>- &#8211; -</p>
<p>One idea mentioned in the report is to use PLR<br />
articles for your list mailing.</p>
<p>I&#8217;d like to remind you about my <strong>PLR article pack</strong><br />
deal that ends on July 1st &#8211; and only 17 packs<br />
have been sold.</p>
<p>I&#8217;m sure the other 33 will NOT sell out before<br />
July 1st&#8230; and that&#8217;s good for you!  If you take<br />
this offer, you will get MORE exclusive content.</p>
<p>I will never sell this <a href="http://www.warriorforum.com/forum/topic.asp?TOPIC_ID=162099"><strong>PLR content</strong></a> ever again. I<br />
wrote the articles to use myself, after all!</p>
<p>- &#8211; -</p>
<p>Tim Phelan, the master site flipper, who sold<br />
John Reese the popular blogging site, Pingoat.com<br />
said this about &#8216;<a href="http://www.socialmininets.com" title="Advanced Squidoo Profits"><strong>ADVANCED Squidoo Profit Secrets</strong></a>&#8216;:</p>
<p><em>&#8220;I read your ebook last night and was impressed.<br />
I joined squidoo a couple months back and gathered<br />
some lenses but hadn&#8217;t done anything with them<br />
as of yet.</p>
<p>I frankly was waiting for some information product<br />
to come along that would save me time and shorten<br />
my learning curve.</p>
<p>I am glad I came across your ebook as it is just<br />
what I was looking for. Very well written, no<br />
fluff or filler and some interesting techniques<br />
that I will put to practice soon.</p>
<p>I can&#8217;t wait to see the results.</p>
<p>Tim Phelan, www.BlogsRater.com</em></p>
<p>Would you like to access the same <a href="http://www.socialmininets.com/advancedsquidoo.htm" title="Squidoo secrets"><strong>Squidoo secrets</strong></a><br />
Tim found so fascinating &#8211; and potentially<br />
profitable?</p>
<p>- &#8211; -</p>
<p><strong>Pick up FIVE more reports &#8211; free</strong></p>
<p>The <a href="http://www.niche2.com/IIA/summer/" title="Infopreneur Giveaway"><strong>BIG Summer Infopreneur Giveaway</strong></a> ends soon.</p>
<p>http://www.niche2.com/IIA/summer/</p>
<p>And watch out for a special note tomorrow (or maybe<br />
the day after!)</p>
<p>All success</p>
<p>Dr.Mani</p>
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