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Over the next couple of weeks, we’re going to do something interesting here at ‘Money.Power.Wisdom‘
Just about everyone with a Web presence today wants a blog. And most of them want to get started YESTERDAY!
While a blog doesn’t need too much preparation and planning to get launched, you can MULTIPLY your impact by charting out a basic blueprint before you publish your first words on it… and that’s the theme of this course…
“2 Weeks To Launch Your Blog”
Starting tomorrow, I’m going to detail the steps I go through before launching a new blog. It is based on a real case study – a new blog for my Congenital Heart Defects project, the Heart Kids Blogathon.
And to make this exercise more challenging and exciting, I’m setting myself a launch date target that’s 2 weeks away.
The mission: To launch a new blog in 2 weeks… and do it quickly, efficiently and develop it most profitably.
What we’ll talk about is how to do it, step by step – the planning, the preparing and the execution.
We’ll cover:
- Blogging STRATEGY – the often ignored phase that defines the future success or failure of any new blog, and includes identifying your blog’s purpose, creating a mission and goals document for your blog, and integrating it into everything you do with it.
- Blog STRUCTURE – the technical side of blogging, involving the choice of platform, setting up your blog’s structure for maximum impact, the plug-ins and tools you’ll use to get widest exposure or highest visitor value and more.
- Blog CONTENT – this is most critical to your blog’s success – the consistency, quality and nature of the content you’ll keep adding. We’ll talk about all angles and elements of content creation for your blog.
- Blog PROFITS – how to get the most bang from your blog. Ideas galore about blog monetization.
- Blogging PROCESS – the best, most effective tactics to make your blog Google (and Yahoo and MSN) bait, using simple yet powerful tweaks.
- Blog MARKETING – how to make sure your blog isn’t an inhabitant of the blogosphere’s graveyard, but is instead lively, active and widely read.
I invite you and other readers to join in and share your own tips for launching a new blog. I sure don’t have all the answers – but together I’m sure we’ll cover most, if not all, of the essentials.
Here’s how you can participate:
1. Post your comments to each tip that’s posted here. Readership to this blog is ramping up quickly, and this will become a 2-way learning process for everyone who is interested.
2. If you prefer it, you can post your tips on your own blog and tell me. Email me with the title and URL of your blog post. I’ll summarize the contributions from all readers and post them as an update to this blog from time to time.
Oh, and if there’s anything I have missed out completely, or that you’d like me to get into in more detail, feel free to suggest a topic in one of your comments below.
Let’s all learn how to launch a new blog – effectively, easily and profitably – and do it within 2 weeks!



{ 8 comments }
This sounda like a great learning experience for me. Looking forward to the blogs
Thanks
Sankar Muthukrishnan
Hi Dr Mani,
I don’t have my own blog, so I am very much looking forward to this launch.
Regards,
Jeff Collshaw.
I am interested.
Please give details of the project.
Thank you.
Can’t wait to get going!
Thanks for the helping hand, Doc.
Dr. Mani,
I’m slowly working on my own blog as well. It’s basically tracking my IM journey, but I have not advertised or anything yet. I’m waiting till I have a few more quality posts till I start the promotion.
Your 2 week launch project comes very timely. Looking forward to it.
Morning Dr Mani,
I was wondering, maybe you could include some great( and preferably free^^) resources for blogskins?
It would be even better if you can share with us on how to create a personalized blogskin. I would greatly appreciate it. Thanks!
Thanks
KS
Dear Dr. Mani,
Thanks for putting together a great learning experience for all of us. I like to have a step by step approach so as not to get overwhelmed so it will be fun to watch all of us as we begin together and grow!
Great great great!!! Have been waiting for something like this for a long time. Looking forward!!
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