Want a Tribe of ‘True Fans’?

RE-TWEET IT!
Tweet

I’ve read Seth Godin’s blog for many years. So have millions of others. (It’s free.)

And like those millions, I’ve bought his books. First, one. Then, another. Soon, the entire collection. (It’s inexpensive.)

Not surfeited, I now wait eagerly for the next one.

And in the meantime, discuss his existing work with a group of like-minded people inside his private social network, Triiibes.com

I also watch videos of his presentations on YouTube.

I even wrote once to ask if he sells recordings of his lectures. When he mentioned a few months later that one was available, I immediately ordered the DVD (It was pricey!)

Whenever he does a fundraiser for his favorite, the Acumen Fund, I try to donate. (It’s fulfilling)

And yesterday, when I heard he was coming to Hyderabad to give a talk, I reserved my seat, booked my flight, and am raring to meet Seth Godin for the first time. (It’s expensive, and uncomfortable.)

Am I a true fan?

I’ve gone from reading a blog, to buying books, discussing ideas, wanting to learn more, asking to purchase expensive collectibles, getting involved in a shared purpose, and am now going to some trouble to get a chance of meeting the person behind this.

What has Seth Godin done on his side to retain my trust and respect?

• Been authentic. Shown integrity. Remained consistent. Over many years.

• Is always courteous. Responds to almost every email, even if only with a few words.
• Has reached out to help, gone over and above the minimum – and done so willingly.
• Has never abused the trust I’ve vested in him.
• Is at or near the peak of his chosen area of expertise. And stayed there.

Do you want to lead a tribe?

Do you want more ‘true fans’?

This sounds like a good game-plan to follow.

Just be prepared to stick with it for a while!